Lovitoz the six
Client:
Lovitoz by The Six
Year:
2021
Category:
Sustainability / Corporate website / Branding
Location:
abuja Nigeria
Project Overview
Lovitoz by The Six is a premium private dining experience nestled in the heart of Abuja, known for its intimate atmosphere, exquisite cuisine, and curated service. To elevate its visibility and attract a discerning clientele, we partnered with the Lovitoz team to create high-quality visual content and run targeted ad campaigns across digital platforms.
The primary objectives were:
To boost brand awareness and foot traffic through engaging content.
To capture the unique ambiance and luxury dining experience.
To drive reservations via performance-based ad campaigns.
Our Approach
Our creative and marketing strategy focused on showcasing the essence of Lovitoz — exclusivity, elegance, and culinary excellence:
Produced a series of visually rich photo and video content, including dishes, interior shots, and behind-the-scenes moments.
Crafted storytelling-driven short videos for reels, stories, and promotional edits.
Launched geo-targeted ads across Instagram, Facebook, and Google to reach Abuja’s upscale audience.
Collaborated with influencers and food bloggers to amplify campaign reach organically.
The Results
2.5× increase in reservation inquiries during campaign windows.
High engagement rates on visual content, with several videos going viral locally.
Stronger brand identity, with cohesive visuals now used across their online presence.
New customer acquisition, especially among Abuja’s young professional crowd